The unique program consists of a series of modules that provides a unique perspective that is valuable for retailers who manage or distribute to C-Stores, wholesalers and manufacturers who want to understand and better service this important retail segment.

On-Demand Courses Included  

• Retailer Strategy in the Convenience Channel
• Category Management in the Convenience Channel
• Category Definition & Segmentation
• Category Roles & Strategies
• Understanding & Using Data
• How to Read and Affect Your Income Statement
• Category Assessment
• Efficient Assortment Process & Analytics
• Space Management
• Pricing Strategy & Analytics
• Promotion Strategy & Analytics

Program Details  

• Approximately 12-14 hours course time 

Purchase Details

• 365-day Access via  CMKG's Online Training and Resource Center, including individual course Hands-On Workshops, Downloadable Notes & Reference Guides, Knowledge Checks, and Course Tests. Desktop, Laptop and Mobile Devices compatible. 
• Ongoing student support (Email, Live Chat)