Retailer Programs
CMKG has developed retailer courses and certified programs specific for retailers, and based on the foundations of their standard courses.
There is an additional program below for individuals who are looking for category management fundamentals training.
"Retailer Category Management Fundamentals" Program:
Provides a foundational training program ideal for any retailer looking to establish or assess their current category management approach. This program provides an industry standard perspective while being 100% Retailer-Focused. All coursework is certified by the CMA (Category Management Association), which confirms that the training meets or exceeds industry standards and guidelines.
Retailer-specific workshops are included for each section, and the program is summarized with a case study that can be used to create and/or assess your retail category management approach and strategies!
Courses include (click on each course for more details): Category Management Overview, Retailer Strategies, Category Definition and Segmentation, Category Roles, and Develop and Implement the Category Plan.
COST OF PROGRAM: $600 (includes access to eLearning courses, quizzes, retailer-specific workshops, a custom study guide, and a case study).
