The category management process has changed to reflect more complex and granular data, increasingly complicated technologies, sophisticated Shoppers, and an evolving retail Omni-Channel.
Your Shopper’s happiness depends on your readiness to adopt a more advanced approach.
As a leader in the Category Management training industry, we see the possibilities in the pages of the CMA’s whitepaper.
We also hear confusion and uncertainty from Retailers, Manufacturers and Solution Providers.
That’s why we created our Master’s Training — and why we want to share the first course with you, "Introduction to CatMan 2.0: What’s Changed?"