Don’t worry, we recorded the webinar in case you asked.

What you missed …

10-CMKG-Executive-Performance-Scorecard.pngJoin Tom McDonald (Category Management Association) and Sue Nicholls (Category Management Knowledge Group) on Friday, April 13, 2018 at 11am EST to:

  • Review the purpose and OUTPUTS of a CatMan organization,

  • ASSESS your current approaches to identify your opportunities, and

  • Identify KEY INPUTS required for CatMan teams.

Get the Recording & Performance Scorecard

About your facilitators


Sue Nicholls, CPSA

Category management expert, thought leader, training facilitator, practitioner, and speaker with serious passion for continuous learning; developed and launched the industry’s first online CatMan training.

Tom McDonald

Category Management Association team lead for best practices, trainer, and thought leader with 30 years at P&G (last five years leading WM/Sam’s Club CatMan & North America tools & training).

We’ll walk you through the Business Performance Scorecard, provide examples, and help you identify how to best meet your goals — now and in the future. We hope you can join us, or request the recording once it’s available.

Patty Silveira
Senior Manager, Category Management at Driscoll’s

CMKG’s training has helped me AND the entire team to better understand the category management process, even though we’ve been practicing CatMan for a number of years.

We had opportunity to improve value delivery to both our customers and our business and CMKG’s training helped us initiate necessary changes to do better.