Collaboration, Insights, and Innovation for Manufacturers

Two, interrelated components drive sales growth:

Aligned, strategic organizational leadership and execution.

  • Best Practices
  • Joint Business Planning
  • Internal Alignment


Knowledgeable People with Fact-Based Insights

  • CatMan Foundations
  • Data & Insights
  • Shopper Insights
  • Storytelling Presentations


Knowledgeable People with Fact-Based Insights

  • Brand Growth
  • Talent Retention
  • Increased Collaboration

Data, technology and tools are only half of the equation

At every level, people are the key to your success.

While our educational system may not have caught up with demand for our industry, you still need well-prepared, strategic thinkers that can collaborate, create insights, and develop best practices for your organization at every level. 

Currently, the only way to meet your needs and to compete is to develop, attract and retain talent. The surprising fact is that highly-skilled individuals seek growth and development challenges, which means if people don’t see opportunity for their future, they will seek out new and better opportunities. 

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Developing highly-skilled, capable PEOPLE is what we do best.

We are category management experts, focused on you and your needs
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Organizational, Team, Situational Consultation and Assessments

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Highly customizable, blended learning approach based on your short- and long-term goals

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Detailed training and deployment plan, student engagement, and progress reporting

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Unrivaled student support, increased performance, and measurable ROI

Are you a small- to mid-sized manufacturer trying to get your new product on the shelf of retailers?

You may struggle without having category perspective and foundations in your approach. You may not be armed with the full suite of data or army of analysts like some competitors, but you can be small and packed with a punch! 

Are you a manufacturer that doesn’t have retailers who are engaged in category management?

That doesn't mean that you shouldn't build the skills of your team in category management, ultimately increasing return on your data investment, adding value to your retailers through a more strategic approach, advancing Shopper insights and marketing, and making better, fact-based decisions internally and externally. 

Think category management is just for others? Think again.

Check out these posts that cater to manufacturers just like you …

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