--- title: Sales Training & Assessment Solutions description: Develop a robust sales approach and skillset to connect with your customers' needs with Sales Training & Assessment Solutions from CMKG.ORG image: https://www.cmkg.org/hubfs/sales%20training1.png --- - [**](https://www.facebook.com/hiCmkg/) - [**](https://twitter.com/catmanknowledge) - [**](https://www.linkedin.com/company/category-management-knowledge-group/) - [** Shop Training](https://shoptraining.cmkg.org) - [** info@cmkg.org](mailto:info@cmkg.org) - ** +1 (403) 660-6620 [![CMKG logo](https://www.cmkg.org/hubfs/CMKG%20logo.png "CMKG logo")](https://www.cmkg.org) ![](https://www.cmkg.org/hubfs/2021%20Brand%20Update/train-ahead-speedometer@2x.png) # Sales Training Solutions ### Retail Understanding • Data & Analytics • Presentations & Storytelling • Staying Relevant   ### Grow and develop a more varied sales skillset than ever before. In today's more complex world, individuals in sales roles need to think and act differently, create more value for retail customers, and learn alternatives to traditional sales approaches and techniques. Additionally, the need for a comprehensive understanding of the omni-channel in the retail world has never been more critical.    Our Sales Training Solutions help individuals and teams develop new skills in the sales competencies of strategy and retail understanding, data & analytics, presentations & storytelling, and staying relevant amid constant change. Participants will learn better strategies and solutions for their retail customers and more effective and engaging ways to present their business ideas and achieve their goals.  ***Combine our eLearning via pre-work with [Instructor-Led Virtual](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-virtual-training) and/or [Classroom training](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-classroom-training) for a highly effective blended learning solution.*** ## Sales Training Solutions from CMKG.ORG ![icon assessments](https://www.cmkg.org/hs-fs/hubfs/icon%20assessments.png?width=200&height=200&name=icon%20assessments.png "icon assessments") ### Assessment [Comprehensive, online assessment](https://www.cmkg.org/resource_sales-assessment) to identify individual knowledge gaps in Sales competencies. - Pre- and post-assessments are available to measure training ROI; - Average ROI is 30 knowledge points (from 55% in pre- to 85% in post assessment); - Individual customer feedback on assessment results provided by Sue Nicholls of CMKG. ![icon on-demand training](https://www.cmkg.org/hs-fs/hubfs/icon%20on-demand%20training.png?width=200&height=200&name=icon%20on-demand%20training.png "icon on-demand training") ### eLearning Courses  A collection of online courses across 4 sales competencies - Retail, Data & Analytics, Sales Stories, Staying Relevant. - Available for individuals looking to build their sales skills; - eLearning alone is limited. Combine with **[Instructor-Led Virtual](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-virtual-training)** or **[Instructor-Led Onsite Training](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-classroom-training)** to improve engagement and enhance depth within your sales team. [![Browse or Buy Sales eLearning Program](https://no-cache.hubspot.com/cta/default/269713/03c0a0e0-c558-45c9-8884-f4d9ac48d981.png)](https://cta-redirect.hubspot.com/cta/redirect/269713/03c0a0e0-c558-45c9-8884-f4d9ac48d981) ![icon virtual training](https://www.cmkg.org/hs-fs/hubfs/icon%20virtual%20training.png?width=200&height=200&name=icon%20virtual%20training.png "icon virtual training") ### Live Virtual [**Instructor-led virtual training**](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-virtual-training) conducted through Zoom, Teams, or other online meeting platform. - Use as standalone sessions (choose your topics!) or combine with on-demand prework and/or onsite training; - Cost-effective learning with no travel required; - Customize with your data and examples for a "roll-up-the-sleeves" working session; - Includes contests, breakout groups, case studies, gamification and **FUN!** ![icon live training](https://www.cmkg.org/hs-fs/hubfs/icon%20live%20training.png?width=200&height=200&name=icon%20live%20training.png "icon live training") ### Live On-Site  [Instructor-led, onsite training](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-classroom-training) at your office or other locations where a face-to-face setting is preferred. - Use as standalone sessions or combine with on-demand pre-work and/or in-house training; - Customize with your data and examples for a "roll-up-the-sleeves" working session; - Typically 1- to 2-day sessions; - Include contests, breakout groups, case studies, gamification and **FUN!** --- ##### 👤 Looking for more training for yourself? Start by understanding your gaps. ##### It’s best to complete an assessment unless you already know where your gaps are. We’ve made the process simple 1) Start with our free, online sales assessment, 2) Get your results by email, and 3) Receive personalized training recommendations from our team. ##### [![Request a Free Assessment](https://no-cache.hubspot.com/cta/default/269713/785f404c-c817-467c-8c52-dd3929603a13.png)](https://cta-redirect.hubspot.com/cta/redirect/269713/785f404c-c817-467c-8c52-dd3929603a13) ### Sales eLearning Training Program Overview The eLearning Sales program or individual courses are available to individuals. We suggest supplementing the online sales training with some [Instructor-Led Training](https://www.cmkg.org/training-and-assessment-solutions/instructor-led-virtual-training) team sessions to "roll up your sleeves" and work on custom case studies derived from your own data and examples. Expand the topic areas below for more information. Sales Assessment **Teams: **Try out our complimentary assessment to understand the key competencies in the On-Demand Sales Training Program. [Email us, complete the form below, or schedule a meeting](mailto:info@cmkg.org) to discuss the best route for assessing and training a team or organization. **Individuals:** Start by completing our [online, complimentary Sales Assessment.](https://www.cmkg.org/resource_sales-assessment) Once complete, you’ll get personalized training recommendations prior to purchasing on-demand sales training. Customer Understanding Successful sales people require a strong understanding about their customers - who they are, their core processes, how they measure their business, who their customers are. Learn to create solutions and opportunities that match well with what customers are trying to accomplish by delving into some of the most important components of customer understanding. #### **eLearning Courses:** - - [Category Management Overview](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-management-overview-online-training-course-from-cmkg) - [Retailer Strategy](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/retailer-strategy-online-training-course-from-cmkg) - [Retailer Economics and the Product Supply Chain](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/retailer-economics-and-the-product-supply-chain-online-training-course-from-cmkg) Data & Analytics Become proficient in basic data and analytics to help you to draw the most important insights from a total business, category, segment and brand level and turn these insights into action through the sales drivers (or tactics). #### **eLearning Courses:** - - [Understanding and Using Data](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/understanding-and-using-data-online-training-course-from-cmkg) - [Category Assessment](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/category-assessment-online-training-course-from-cmkg) - [Category Tactics and Analytics](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/category-tactics-and-analytics-online-training-course-from-cmkg) - [Category Management on Limited Data](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/category-management-on-limited-data-online-training-course-from-cmkg) Presentations & Storytelling Develop persuasive presentation and storytelling skills. It's not good enough to have a great idea - you need to hone your presentation skills from PowerPoint proficiency to logic and flow to storytelling and data visualization to delivery of the presentation and collaboration. #### **eLearning Courses:** - - [Building PowerPoint and Presentation Skills](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/building-powerpoint-and-presentation-skills-online-training-course-from-cmkg-) - [Fact-Based Selling](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/fact-based-selling-online-training-course-from-cmkg) - [Developing Data Visualization Skills for Better Storytelling, Part 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/developing-data-visualization-skills-for-better-storytelling-pt1) - [Developing Data Visualization Skills for Better Storytelling, Part 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/developing-data-visualization-skills-for-better-storytelling-pt2) - [Moving to more strategic, fact-based presentations through storyboarding](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/moving-to-more-strategic-fact-based-presentations-using-storyboarding) - [Strategic Selling](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-strategic-selling-online-training-course-from-cmkg) - [Collaborative Business Planning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-collaborative-business-planning-online-training-course-from-cmkg) Staying Relevant Keep updated and informed on the world around us as it relates to the changing retailer, changing shopper and changing industry. We provide relevant training topics to help you keep pace in today's ever-changing world that inform decisions and recommendations. #### **eLearning Courses:** - - [Evaluating and Managing Risk in Your Business](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/evaluating-and-managing-risk-in-your-business) - [Nail your next virtual meeting as an organizer, presenter, or participant!](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/nail-your-next-virtual-meeting-presenter-participant-organizer) - [Creating Category Reviews to Reflect the Omni-Channel](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/creating-category-reviews-to-reflect-the-omni-channel) - [Innovative Responses to the Pandemic](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/innovative-responses-to-the-pandemic) [![Browse or Buy Sales eLearning Program](https://no-cache.hubspot.com/cta/default/269713/03c0a0e0-c558-45c9-8884-f4d9ac48d981.png)](https://cta-redirect.hubspot.com/cta/redirect/269713/03c0a0e0-c558-45c9-8884-f4d9ac48d981) --- ## Don't see exactly what you're looking for your sales team? **We get it!** Typically an "out-of-the-box" eLearning solution doesn't address specific competencies on which you're trying to focus or otherwise isn't quite what you want. We can work with you to develop a custom blended learning solution to meet the needs of your unique sales organization. [![Contact us for more details](https://no-cache.hubspot.com/cta/default/269713/1a2f38e9-94c3-445b-8368-edf8673bbf07.png)](https://cta-redirect.hubspot.com/cta/redirect/269713/1a2f38e9-94c3-445b-8368-edf8673bbf07) - we're here to help create the best learning solution for your team! ![bg_02.jpg](https://cdn2.hubspot.net/hub/2333817/hubfs/Template_Packs/001.Premium_Exquisite/backgrounds/bg_02.jpg?width=1920&name=bg_02.jpg "bg_02.jpg") ### QUICK FACTS ### 18 COURSES ### 25–30 HOURS TO COMPLETE ### 1 ASSESSMENT ### 100% ONLINE ### eLearning Sales Training Key Learning Objectives - Describe what’s most important from a retail customer’s perspective based on category management foundations - Explain how retail decisions and sales recommendations affect the retail income statement - List key data sources and describe how to draw compelling category insights and turn them into action using the tactics - Identify the elements of a powerful (virtual) sales presentation – including the logic and flow, look and feel, and delivery - Explain ways that the Shopper is changing and how this impacts retail customers and collaboration with them ![training & assessment](https://www.cmkg.org/hubfs/training%20%26%20assessment.jpg "training & assessment") --- ##### 👥 Looking for more information on team or organizational training and assessment solutions? [Complete the form](https://www.cmkg.org/category-management-training-and-assessment-solutions#teamform) below, email us at info@cmkg.org, or schedule a meeting. #### Assess Capability.  Prioritize Learning.  Measure Progress. ## CMKG’s Assessment Approach for Corporate Learning Our assessments help organizations identify knowledge gaps, prioritize development, and shape blended learning solutions around the capabilities that matter most. Assessments can be customized by topic area, audience, and desired outcomes — with pre- and post-assessment options to help measure progress and training impact.  ### 1. Identify Capability Gaps  Pinpoint strengths and development needs across teams, roles, and topic areas..  ### 2. Tailor the Learning  Use the results to shape the right blend of eLearning, live learning, and reinforcement. ### 3. Measure Progress Track improvement over time and support conversations around learning impact and ROI. [![Browse Sample Assessments from CMKG.org](https://no-cache.hubspot.com/cta/default/269713/8e2da2de-656b-4d1b-8065-6c13fcab650a.png)](https://cta-redirect.hubspot.com/cta/redirect/269713/8e2da2de-656b-4d1b-8065-6c13fcab650a) ![cmkg.org home background](https://www.cmkg.org/hs-fs/hubfs/2021%20Brand%20Update/cmkg.org%20home%20background.png?width=1920&name=cmkg.org%20home%20background.png "cmkg.org home background") # Request More Information From CMKG ### Practical learning solutions for retail, category management, and sales teams  #### CMKG Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.  - [**](https://www.facebook.com/hiCmkg) - [**](https://twitter.com/CatManKnowledge) - [**](https://www.linkedin.com/groups/1045617/) #### SOLUTIONS [Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions) [Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Individual eLearning](https://www.cmkg.org/on-demand-training/all) [Book a Consult](https://www.cmkg.org/meetings/ty10)  [Privacy Policy](https://www.cmkg.org/privacy-policy)  |  [Terms of Use](https://www.cmkg.org/terms-of-use) #### RESOURCES [Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Complimentary Learning Tools](https://www.cmkg.org/resource/all) [Thought Leadership Blog](https://blog.cmkg.org/blog) [Resource Hub](https://www.cmkg.org/resource/all) #### CONTACT US [info@cmkg.org](mailto:info@cmkg.org) +1 403.660.6620 Calgary, Canada [Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting) © CMKG.ORG ** ```json { "@context" : "https://schema.org", "@id" : "https://www.cmkg.org/training-and-assessment-solutions/sales#faq-widget_1619453142343", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Teams: Try out our complimentary assessment to understand the key competencies in the On-Demand Sales Training Program. 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