At its essence, CatMan is about improving Shopper satisfaction but many organizations are not seeing ROI on CatMan work. Why?
Because creating and executing a winning category management strategy is more complex than ever before, and will only continue to rapidly evolve. Disruptive data, technology, and media forces are just some of what keep you up at night and your organization is counting on you.
Leadership requires both focus and foresight — carefully identifying your opportunities and creating a path for your organization to achieve them. Understanding and applying the interrelated components of category management to your business will leverage your ability to stake out and grow your piece of the pie by informing the path you take, rallying and supporting the team, and seizing opportunity at a faster pace than ever before.
Organizations like yours are entering uncharted territory when it comes to facing Consolidation, Diverse and Changing Shoppers, Big Data, Technology, Digital and Social Media, Online Retailing, and Omni-Channel challenges. Learn where your greatest opportunities are by understanding your team’s skills, or invest in your capacity for strategic leadership.
A global, category management training company that serves Retail, Manufacturing, and Solution Provider Executives and their Teams in the pursuit and achievement of business goals through excellence in category management strategy and practice.
